STOP USING "AUTO-TUNE-GRAMPS MORAN ADVISES GHANAIAN MUSICIANS

Roy Gramps Morgan of the internationally
acclaimed Morgan Heritage, has advised
Ghanaian and black musicians in general
against using the audio editing tool-Auto-Tune,
to power their music careers.
Gramps who was on the Morning Starr with Kafui
Dey Thursday morning said black musicians are
very talented and capable of producing great
music without the help of a computer software.
“I think it destroyed the American music
industry and it's beginning to affect black
music, especially Reggae Dancehall African
music… I am saying, you can use Auto-tune but
a little bit. And when it reaches to that point, I
know a lot of creative people, artistically are
from Africa where it has fed over into the
children, into the diaspora, into the hip hop
music, R&B music, reggae music,” said Morgan.
Auto-Tune creators, in a description of the
software published on their website, “correct
intonation and timing problems in vocals or solo
instruments, without distortion or artifacts,
while preserving all of the expressive nuance of
the original performance - with audio quality so
pristine that the only difference between what
goes in and what comes out is the intonation
and timing.
All with a user-interface that is a model of
clarity, speed and ease-of-use”.
Meanwhile, artistes like Gramps Morgan and a
few others including U.S rapper Jay-Z disagree
and believe it will be the death of creativity
and natural talent.
“This is destroying the creative energy and the
development of real singers. So after a while
when we start to lose the Stevie Wonders and
begin to lose the great singers what is going to
happen to black music? We’re going to be in
trouble,” he bemoaned.
The Wash The Tears singer added “We [haven’t]
started to using computer and it's changing the
artistic value in music and I’m saying let’s not
have it here in Africa, let not have it in the
Carribean too much. Sing man! Sing on! Sing
from your heart!”
Gramps Morgan is a member of the popular
Morgan Heritage band and with a flourishing
solo career as reggae singer.
He is visiting Ghana and will be performing live
at the Django Bar in Cantonments, Friday
January 16, 2014.